Norhaslina Asma: N Three Beauty's Visionary, Redefining Beauty Standards! | Norhaslina Asma binti Mohd Hashim, the Chief Executive Officer of N Three Beauty, is dedicated to making the beauty world accessible to all, regardless of age, gender, or skin color.
Stepping into her role a few years ago, she has been steering the Bumiputera skincare brand towards new heights.
N Three Beauty
N Three Beauty, established in 2005, is currently undergoing an intensive marketing process to attract more enthusiasts under the leadership of Norhaslina Asma. Her involvement with N Three Beauty happened coincidentally, as her husband was previously a partner in the company. After the founder's passing, her husband requested her assistance in advancing N Three Beauty.
Despite having the option to choose other business ventures, Norhaslina Asma accepted this challenge with an open heart. She acknowledges the dynamic and rapidly evolving nature of the beauty industry, acknowledging the numerous challenges that must be overcome to secure a place in the hearts of consumers.
Norhaslina Asma |
As a savvy woman with extensive corporate management experience, Norhaslina Asma set a clear direction for N Three Beauty upon taking over its management. With the motto 'Beauty for All,' N Three Beauty offers a range of beauty products, including Beauty Soap, Beauty Scrub, Beauty Essence, Cleansing Milk, Moisturizer, Day Cream, Acne Serum, Day Serum, and Night Serum.
N Three Beauty products undergo thorough Research and Development (R&D) processes and are approved by medical experts. Notably, these beauty products are suitable for Asian skin and do not contain harmful side effects.
Norhaslina Asma's focus is on elevating N Three Beauty's offerings by incorporating coconut oil into their products. The brand has certifications from the Ministry of Health Malaysia (KKM), and the Food and Drug Administration (FDA) for some products. Additionally, Halal certification is in progress for their best-selling products.
N Three Beauty boasts 9 core products, with the Bestseller-soap and Moisturizer leading the way. These products are not directly sourced from original equipment manufacturers (OEM) factories but are the result of N Three Beauty's in-house R&D initiatives.
Norhaslina Asma is determined to change the public's perception of local products by ensuring that N Three Beauty products are of high quality and suitable for Asian skin. She recognizes that a major challenge lies in overcoming the negative perception that local products are inferior.
She said, "The main challenge is public perception because people have been influenced by the perception that local products are of lower quality. In reality, many do not know that Malaysia itself is among the countries producing high-quality beauty products."
Norhaslina Asma has devised strategies to position N Three Beauty as a competitor to international brands. She envisions N Three Beauty becoming a preferred brand, standing shoulder to shoulder with international counterparts.
She added, "I want to see N Three Beauty become the brand of choice and compete with international brands. Additionally, I want to ensure that consumers choose products that are safe to use without compromising their health."
She is determined to make N Three Beauty a global beauty empire and is actively working to expand its market. With the motto 'Beauty For All,' N Three Beauty aims to redefine beauty, emphasizing that clear and healthy skin is true beauty.
Background of N Three Beauty
N Three Beauty Centre was founded in 2005. After the main founder's passing in 2016, the legacy and management of N Three were continued by business partners. The well-known brand and logo 'N3 Beauty Care' were successfully registered with MyIPO in 2016 under the Trade Marks Act 1976 under Class 3 and Class 35.
N Three Beauty is currently managed with dedication by Norhaslina Asma binti Mohd Hashim, an expert in corporate management and human resources. The beauty brand offers 9 high-quality products suitable for all skin types, striving to bring beauty to all layers of society.
By producing products suitable for all skin types, Beauty Soap, Moisturizer, and Beauty Essence are among the top three sought-after products by the public. N Three Beauty advocates the motto 'Beauty For All,' committing to bringing beauty to all layers of society.
Dato’ Dr. Abdul Fahmi, Advisor to N Three Beauty, a General Consultant and Laparoscopic Surgeon with 30 years of experience in medicine and extensive knowledge in pharmaceutical products, significantly contributes to the company. He firmly believes that beauty must be combined with better health, using safe ingredients in N Three Beauty skincare products. The goal is to achieve a balanced blend of beauty, health, and safety.
For further information:
N THREE BEAUTY CENTRE (002540349-T)
NW-02-23, Cova Square, Jalan Teknologi PJU 5,
Kota Damansara 47810 Petaling Jaya,
Selangor Darul Ehsan.
Website: https://n3beauty.com
Email: n3beautycentre@gmail.com
Phone: +6013 9026788
Facebook: N THREE Beauty
Instagram: @n3beauty_hq
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