HADA LABO INTRODUCES NEW PLATINUM KOTOJYUN MASK FOR HYDRATION AND WHITENING

HADA LABO INTRODUCES NEW PLATINUM KOTOJYUN MASK FOR HYDRATION AND WHITENING.| One of my favorite skincare brands is Hada Labo and I've been using this skincare for more than 10 years. I love how this skincare always maintained the hydration of my skin.

Hada Labo uses the finest, purest, and highly effective ingredients to provide you with the ultimate result of beautiful skin. Inspired by traditional Japanese beauty wisdom, Hada Labo adopts a “no more no less” philosophy in the formulation of its products for the “perfect” ingredients ratio to give optimal results. Unnecessary additives, colorants, fragrances, and mineral oil that will burden the skin are omitted.

NEW PLATINUM KOTOJYUN MASK FOR HYDRATION AND WHITENING

HADA LABO NEW PLATINUM KOTOJYUN MASK

Hada Labo introduces for the first time, its all-new Platinum Kotojyun Mask, a revolutionary sheet mask that contains high penetrating serum mask and infused with premium platinum nanoparticles. The nanoparticles act as an antioxidant ingredient to protect the skin from environmental damage and also improves skintone radiance.

Each sheet mask is extremely breathable and comfortable as it is made of Bemliese®, a sustainable non-woven fabric that is made from cotton linter which can absorb and hold the skincare ingredients efficiently.

Although the sheet mask contains only 23ml of serum, it is able to offer benefits that are equivalent to two bottles of serum thanks to the nanoparticles technology and Bemliese®, the non-woven fabric that allows deep penetration of the serum into the skin.

The high penetrating serum contains highly effective hydrating ingredients, which include Multiple types of Hyaluronic Acids, Ceramide, and Squalene that fully hydrates the skin from the surface to the inner layers, for a long-lasting smooth, and supple skin.

It is pH balanced, free of alcohol, fragrance, colorant, and mineral oil, therefore, it does not cause any skin irritation.

The Hada Labo Platinum Kotojyun Mask comes in two variants that provide a different benefits to the skin:

1. Hada Labo Platinum Hydrating Kotojyun Mask 

Hada Labo Platinum Hydrating Kotojyun Mask (RM14.90)

Infused with Platinum Nanoparticles and 4 types of Hyaluronic Acid (i.e Nano Hyaluronic Acid, Zinc Hydrolyzed Hyaluronate, Hyaluronic Acid and Super Hyaluronic Acid) to effectively strengthen skin barrier and reduce fine lines for soft, smooth and supple skin. The main functions to deeply hydrate skin for intense and long-lasting hydration.

2. Hada Labo Platinum Whitening Kotojyun Mask (RM14.90)

Hada Labo Platinum Whitening Kotojyun Mask (RM14.90)

The Platinum Whitening Kotojyun Mask is infused with 3 types of Hyaluronic Acid (i.e Nano Hyaluronic Acid, Super Hyaluronic Acid and Zinc Hydrolyzed Hyaluronate) and contains 2X brightening ingredients, i.e Tranexamic Acid and PMS Whitening Factor to effectively lighten dark spots and even out skin tone for bright glowing skin. The main functions to deeply hydrate and revive dull skin for a fresh and radiant complexion.

Directions for Use

1. Apply Hada Labo Lotion after cleansing face.

2. Unfold the mask and peel off the pearl paper.

3. Together with the translucent mesh layer place the mask over face and press with fingertips. Align eyes and mouth area.

4. Remove the mesh layer and relax for 10-15 minutes then remove the mask.

5. To have an evident result, it is recommended to use once or twice a week as part of your skincare routine.

The Hada Labo Platinum Kotojyun Mask is now available for purchase at Shopee, Lazada and all leading pharmacies nationwide.

About The Mentholatum Company

The Mentholatum Company Inc. Founded in 1889 is a manufacturer and marketer of non-prescription drugs and healthcare products. Headquarters are in Orchard Park, New York, U.S.A with operations in Australia, South Africa, Canada, Scotland, Taiwan, Thailand, Malaysia, Hong Kong, Mexico, South Korea, P.R China, India, and Japan. Manufacturing is carried out in 26 locations around the globe and marketing/distribution in over 150 countries. The company, privately held for 99 years, was acquired by Rohto Pharmaceutical Company Ltd. of Osaka, Japan in 1988. Rohto is a major player in the Japanese pharmaceutical market with top-selling products in the eye care, topical, and stomach relief categories. Since 1889, The Mentholatum Company has grown and prospered from a small purveyor of soaps and toiletries into an international company, marketing quality proprietary medicines around the world. In the United States, and many countries around the world, the Mentholatum family of products has earned

a reputation for quality and value. Every Mentholatum brand is sold with an unconditional guarantee of satisfaction.

Brands under Mentholatum: Lipice, Oxy, Hada Labo, Selsun, Sunplay, Rohto Eye Drops, Botanics, Deep Heating Rub, Melano CC.