Nike Air Force 1 : The Ultimate Reveal

On November 18th 2014, Hundred% held a launch that showcase not only the brand Nike Lunar Force 1 2014 but also the 26 pairs of customized work of art by the local artists and influencers. One can anticipate the different touch given to a plain white pair of sneakers from the influencers of different scenes and walk of life.  

The hand-picked artists were showcased their creativity by putting life and characteristics of who they are and what they do onto a plain white pair of AF-1.

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AF1 shoes and the tools for customized.

Before the ultimate reveal.

Before the event starts we were served with some snacks and Red Bull drinks to boost our energy that day.. LOL! and of course during that free time I do check out Hundred% shop items from the cloth to the shoes. 

Dj Marco entertain us with his things!

Others NIKE shoes in stores.

Designed by Bruce Kilgore, the Nike Air Force 1 was the first basketball shoe that uses the Nike Air technology. Nike Sportswear‘s Lunar Force 1 has been reworked for 2014, resulting in the brand new Lunar Force 1 ’14. Ditching the Hyperfuse construction that marked past releases like the Lunar Force 1 Fuse LTHR and “White Ice,” the new version of the silhouette retains the leather upper of the original Air Force 1, coupling it with an updated Lunarlon midsole and an icy translucent rubber outsole.

The Air Force One.

 icy translucent rubber outsole

The artist were using various of tools to customized their Air Force 1 shoes. All the items that they used are basically depends on their creativity and mostly it portrait who there are in their scene of life.

The buttons and etc for the designers.

calligraphy for the shoes!

Air brush for the graffiti artist

The event starts as early as 6.45pm as all the people are arrived early and the place were actually full with the fan and medias.

Edward Lah Lah Land

The artists, ranging from Rappers, Producers, Photographers, Tattoo Artists, Graffiti Artists, Fashion Designers and many more were customising the brand new Lunar Force 1 in the month of October that can now be seen on their instagrams or those with a hashtag of #AF1Theory.

Gary on the history of AF1

After a short and simple speech from Gary Arwin the person in charge with everything that happened that day, AF1 Theory were officially launch and reveal to us.

So lets check out the super cool shoes!

One of my favorite from the Lah Lah Land crew.

The event were also serve as a platform for the public to showcase their customization talents. The event were then allow the public to register and join the customization contest, where the winner of the contest will win a ONE YEAR SUPPLY OF SHOES from HUNDRED%.

So anyone who wanted to check out this awesome shoes can still visit Hundred% shop located at level 3 Lot 10, Bukit Bintang, Kuala Lumpur. The shoes will be on display for a month.

Do check out Hundred% Facebook and instagram (@hundredpercentkl) for latest updates and cool event that will happening there. 

Shamiera Osment

About Hundred%Shop

HUNDRED% stands out as one of the Premium Lifestyle Store. With a premium footwear line under its belt, like the Nike NSW line, Kobe Line, Lebron, Kevin Durant line, and Air Jordan brand, plus with other lifestyle shoemakers. Besides the Footwear section, HUNDRED% also stock some of the most renown streetwear brands in the world like Undefeated, Stussy and Us Versus Them. With all this available at HUNDRED%, the store is definitely a must-visit for any streetwear and lifestyle clothing enthusiast, sneakerheads, or just anyone looking for a good variety of things to shop.